Mobile TV is considered as one of the biggest opportunities.
Unlike the internet users, mobile consumers are more accustomed to pay for the mobile content.
The shift of GSM networks towards IP networks creates unique opportunities and new revenue streams for the system integrators and content owners.
Medianova Content Delivery Network is fully integrated with Mobile TV platforms and applications.
Contact us now to request a demo URL to be streamed over the Mobile network.
Mobile TV Business Models
Free Mobile TV Service bundled with Voice Service
As one of the largest GSM operators in Europe and the biggest in Turkey, Turkcell faces its own challenges of being a conglomerate.
The market leader launched a free Mobile TV service to its Platinum members to improve ARPU. The offer that is in early stages sets standards in the mobile TV industry.
“Goal Alert” service
Latest hardware for mobile technology is so advanced that the mobile equipment functionality facilitates to the needs of consumers in short span video streaming. These short video content can vary from breaking news to snapshots of sports highlights.
Turkcell and Digiturk launched video goal alerts service in the season 2007-2008 that allowed GSM subscribers to watch the goal video for 45 to 60 seconds right after it was scored. The business model allowed the existing subscribers to purchase this add-on for a reasonable monthly fee.
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